Digital Display Marketing
Or As MLive Calls it,
Advertising
If your audience isn’t seeing you in their natural internet travels, you are doing your brand a disservice. Our audience is your audience, and we can reach them in print, on our news and information sites and on other sites they visit. Most important, we’re serving advertising in-line with our storytelling. This delivers seamless integration between our content and your messaging, and it’s highly viewable.
ha·lo ef·fect: the tendency for an impression created in one area to influence opinion in another area.
Ads on premium news publishers like MLive.com benefit from the inherent trust we’ve generated with our readers which translates to your business via a brand safe environment.
Mobile First
Advertising with handheld devices in mind
Audience Targeting
Using technology to Find your Ideal Audience
Analysis and Adjustment
Optimizing Campaigns in Real-Time
We target audiences using billions of points of data.
MLive Media Group specializes in digital strategy and execution. Using insights forged from first- and third-party data, we craft campaigns that provide a road map to the intended result.
OUR EXPERTISE
Real World Examples
Credit Union Cites Transparent Reporting, Search Audits as Mainstay
Like many universities of its kind, Spring Arbor was looking for ways to bolster its student recruitment campaigns. While they were already utilizing multi-channel marketing…
Case Study: Lead Generation for a Marketing Agency of Record
While our team does this work for hundreds of clients across the region and nation, we do it first for ourselves. This case study is…
Visit Detroit Partners With MLive Media Group to Drive Record NFL Draft Attendance
While campaign delivery metrics are great, the true performance of event marketing is attendance – and Detroit blew away even the most optimistic expectations
Industry insights
Blog Posts
Did Anyone Help You Shop Today?
Digital Display Advertising
Discover how AI transformed Black Friday & Cyber Monday 2024 with $131.5B in sales, 17.3% growth, and hyper-personalized, seamless shopping experiences.
Spend Where Your Audience Actually Is
Digital Display Advertising
With consumers spending most of their media time online, digital channels have not only grown but transformed, creating new opportunities for audience engagement.
Performance vs. Brand
Digital Display Advertising
Explore the balance between performance marketing and branding to drive both immediate and long-term success.
Hear What Our Clients Think of Us
WE'RE HERE TO HELP
Grow Your Business
This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.
Digital ads have many different placements, sizes and settings. We want to be sure you or your vendor has the right information for your campaign.
Ad Choices